Why Music Leaders Are Betting on Stems and Lyrics—and Why You Should Too
Imagine you're an artist or a label, sitting on a treasure trove of music—songs with the potential to be reimagined, remixed, and repurposed in ways you've never considered. But without stems, that catalog is locked. You miss out on opportunities like sync, remixing, and karaoke formats—all tools to help your fans connect more with your music.
As your competitors, like Tuned Global and Disney, integrate stem separation across their entire catalogs, you're left wondering: How much revenue are you leaving on the table? With stem splitting, the possibilities are endless—from sync licensing deals to immersive audio experiences, remixes, and fan engagement opportunities you can't even imagine yet. Without these tools, you're missing out on both existing revenue streams and emerging ones that could elevate your brand.
Unlocking New Revenue Streams with Stem Separation Technology
Stems have quickly become the cornerstone of a modern music catalog. Platforms are using AI-powered stem splitting to unlock new creative and licensing opportunities. Downtown and example, is the first major label to offer stems for 100% of its catalog, putting them ahead of the curve. By integrating AudioShake’s technology, Disney has unlocked new listening and fan engagement experiences for the legendary Disney Music catalog. With lyric transcription, companies like Downtown can ensure their catalog is organized and fully optimized for licensing opportunities, fan engagement, and music discovery.
Think about the potential for karaoke makers or interactive remixing apps. These tools allow fans to engage with music in an entirely new way—personalizing tracks, building new versions, and sharing them with their networks. As an artist or label, you could be profiting from these creative adaptations, but without stems, these opportunities remain out of reach.
Seamless Integration Means Faster Growth and Greater Reach
The great news? Integrating stem separation technology into your catalog doesn’t have to be a complicated, resource-draining process. Thanks to partnerships with platforms like Tuned Global and AudioShake, your business can offer stem separation, instrument isolation, and AI lyrics transcription without heavy lifting on your part. This allows you to scale your offerings to a global audience with minimal upfront investment.
For Disney and Downtown, seamless integration with AudioShake has meant faster, more efficient growth and a deeper connection with their artists' global fan bases. Their catalog is now more discoverable, more flexible, and ready for new use cases that weren't possible before. It's not just about offering stems—it's about enhancing the entire catalog's value for both the label and its artists.
Why Now is the Time to Integrate Stems Into Your Music Catalog
The future of the music industry is interactive, creative, and increasingly driven by data. Whether it’s vocal isolations for remixes, offering AI-driven lyrics transcription for more accurate metadata, or integrating with next-gen apps for music personalization, stems are the key to staying ahead of the curve. Platforms like Tuned Global have already embraced this shift, but if you're still waiting on the sidelines, the gap is widening.
These companies’ early adoption of stem separation for its entire catalog serves as a blueprint for labels, publishers, and platforms looking to stay relevant in a changing industry. Their success underscores the importance of embracing these technologies to maximize the value of every track.